The MathWorks Highlights Model-Based Design for Electronic Systems and Software at DAC 2007
Experts from The MathWorks to Participate in Panels, Co-Host Workshop, and Unveil New Verification and Validation Product
NATICK, Mass. - (30 May 2007)
Who:
The MathWorks, the world’s leading developer of software for technical computing and Model-Based Design for engineers and scientists in industry, government, and education.
What:
• Jon Friedman of The MathWorks will participate in a panel about improving competitiveness through embedded design tools.
• Ken Karnofsky of The MathWorks will moderate a panel about EDA tools and their future in the automotive industry.
• The MathWorks and Doulos will present a workshop about design flows and techniques for implementing DSP systems on FPGAs.
Where/When:
44th Annual Design and Automation Conference 2007
San Diego Convention Center, San Diego, CA
June 4-8, 2007
At the 44th Design and Automation Conference (DAC), The MathWorks will showcase the use of Model-Based Design for electronic systems and embedded software through interactive booth demonstrations, theater presentations, and workflow examples of system and algorithm design, code generation, and verification. The MathWorks will also demonstrate new products that augment the growing verification and validation capabilities in the Simulink ® product family.
This year, The MathWorks will be in Booth 2779 demonstrating how Model-Based Design can bridge the gap between system design and hardware or software implementations. The MathWorks will also highlight their tools for applications such as multi-domain system design and verification, embedded software code generation, and HDL code generation for system implementation.
The MathWorks will participate in the following panels and workshops at this year’s conference:
• Wednesday, June 6, 11:00 a.m. – 12:00 p.m., Booth 6360
Jon Friedman, Automotive Industry Marketing Manager at The MathWorks, will join panelists from Alto Consulting, Hitachi America, and Delphi in a panel entitled “Improving Automotive Competitiveness: New Methods and Tools for Embedded Design,” which discusses how automotive leaders and their suppliers can change their embedded design methods and tools to improve their competitiveness.
• Wednesday, June 6, 4:30 p.m. – 5:30 p.m., Booth 6360
Ken Karnofsky, Director of Signal Processing and Communications at The MathWorks, will moderate a panel of experts from Ford Motor Co., Xilinx, and University of California San Diego in a panel entitled “The One Ton Mobile Platform: Where Is It Taking Us?,” which discusses the increased use of EDA tools in the automotive industry and the future of EDA for automotive applications.
• Thursday, June 7, 11:00 a.m. – 12:30 p.m., Room 27A
The MathWorks and Doulos will cohost a workshop entitled “Rapid DSP Implementation for FPGAs,” which discuses design flows and techniques for implementing DSP systems on FPGAs, including fixed-point modeling, tuning algorithms for efficient FPGA implementation, automatic HDL code generation, and closing the verification loop. Examples include flows that use MATLAB ® and Simulink system models.
About MathWorks
MathWorks is the leading developer of mathematical computing software. MATLAB, the language of technical computing, is a programming environment for algorithm development, data analysis, visualization, and numeric computation. Simulink is a graphical environment for simulation and Model-Based Design of multidomain dynamic and embedded systems. Engineers and scientists worldwide rely on these product families to accelerate the pace of discovery, innovation, and development in automotive, aerospace, electronics, financial services, biotech-pharmaceutical, and other industries. MathWorks products are also fundamental teaching and research tools in the world's universities and learning institutions. Founded in 1984, MathWorks employs more than 2,000 people in 15 countries, with headquarters in Natick, Massachusetts, USA. For additional information, visit www.mathworks.com.
MATLAB and Simulink are registered trademarks of The MathWorks, Inc. See www.mathworks.com/trademarks for a list of additional trademarks. Other product or brand names may be trademarks or registered trademarks of their respective holders.
Press Contacts
| Len Dieterle MathWorks Tel: (508) 647-4404 Fax: (508) 647-7001 E-mail: len.dieterle@mathworks.com |
Sean Audet Text 100 Tel: (617) 723-1044 E-mail: mathworks@text100.com Web: www.text100.com |
