Frontloading Vehicle Development through simulation


As the Automotive industry navigates its most significant transformation yet, future mobility will be largely software-driven with rigid demands of safety, shorter development cycles, and the need to control costs. How will Simulation enable the Industry to meet these goals?

This short talk will look at why Simulation and Frontloading are inevitable using customer reference and dive into the different areas of simulation and how organizations with a model-centric view have an advantage in this transformation.


In this 50-minute webinar, we will explore through reference examples and user stories: 

  • Develop a full vehicle simulation model
  • Perform fuel economy and performance simulation
  • Using the vehicle simulation model for design tradeoff studies
  • Generate optimal calibration tables to meet performance/emission norms/range

About the Presenters

Rashmi Rao is the automotive industry manager at MathWorks India and is responsible for strategic planning and technology rollout for the India region. Her focus is to foster industry adoption of Model-Based Design with MATLAB® and Simulink®. She has 18 years of industry experience spanning diesel control systems, body control, chassis, and ADAS domains. Prior to joining MathWorks, Rashmi managed the hardware-in-the-loop business for India in ETAS Automotive India Pvt Ltd. Other experiences include managing the body control logic team at Maruti Suzuki India Limited and developing diesel control software at Robert Bosch India Limited.  

Rashmi holds a bachelor’s degree in electronics and communication from Ramaiah Institute of Technology and an executive degree in management (EPBM) from IIM Calcutta. 

Abhisek Roy is an application engineer at MathWorks India focusing on Automotive applications. He has been working with customers to address their challenges in automated driving and automated riding assistant systems, calibration through simulation-based approaches. His areas of interest include the study of control systems, physical modeling, and robotics.

Abhisek has completed his M.Tech in electrical engineering from the Indian Institute of Technology, Madras, specializing in control systems and robotics, and B.Tech in electrical engineering from Jadavpur University, Kolkata.

Product Focus

This live webinar has ended. You can now view the on-demand webinar.

See on-demand webinars