Embedded Intelligence: The Future of AI in Engineering Design
Mary Ann Freeman, MathWorks
Artificial intelligence, especially generative AI, is changing engineering design. It handles routine tasks and helps engineers be more creative in three key ways:
- Accelerating the engineering design loop by providing faster, data-driven solutions.
- Mixing human ideas with AI insights, changing the role of designers.
- Improving engineering design tools, making it easier to turn creative concepts into accurate, ready-to-build solutions.
See how these advancements help engineers move beyond traditional limits and effectively bridge imagination with practical solutions.
Recorded: 12 Nov 2025